The app interface on RECYCLD features a minimalist approach with a modern eco-friendly theme. This mixed design approach can be seen within the interface. By then creating app personas, this had proven to help maintain focus on the end users for the app and how to keep it relatable with slightly broader age groups. When it came to figuring out what would be an effective use for iconography, researching what’s typically thought of when people refer to an eco-friendly aesthetic while adding a fun twist to it proved to be successful in the overall branding. When designing additional screens for the app, a keen eye and attention to detail were necessary for consistency. In addition, an interactive scanning component was incorporated for the user to make them aware of their recycled items while showing recycling progress. To keep users more self aware of their actions, a more interactive approach with them scanning their product.
